Ikreditt – an online platform where our customers can access finances in form of instant microloans through their phone – wanted a brand identity development and a desktop and mobile website user experience. They connected with us to help them do just that.
To get started was to develop an identity that connects with consumers and the best way to implement this was to consider simplicity: easy to understand while impossible to ignore. Tied up with their goal in ensure reliability even for the less educated in remote areas as the application process is easy to carry out.
Every icon was handcrafted with the Ikreditt brand in mind. There isn’t an icon that feels out of place! Each icon follows the rules of geometry for visual appeal and consistency. The icons were also animated, as seen on the Ikreditt homepage.
