Brand Identity
A set of visual elements that accompanies the logo to create a cohesive visual representation known that’s brand identity design. This visual system of branded elements includes a logo, color palette, typography, icons, patterns, image style direction, and grid layout systems that work together to identify your business. These elements form your brand guidelines, which can be used to help communicate your brand.
94% of the world’s population recognizes the Coca-Cola Brand Identity.
At Simpaul Design we believe your brand identity is what makes you instantly recognizable to your customers. Your audience will associate your brand identity with your product or service, and that identity is what creates the connection between you and your customers, builds customer loyalty, and determines how your customers will perceive your brand.